"The Face" model mentor Karolina Kurkova has some very sage social media-era advice for aspiring catwalkers—giving us a little hint of how she'll be coaching Team Karolina (and facing off against Team Naomi and Team Coco, but in a friendly way I'm sure).
"It's important to use Twitter and social media now," said Kurkova to The Daily Telegraph (via Vogue UK). "It is no longer enough to just look beautiful and be in great shape. You need to be interesting."
The supermodel and Victoria's Secret Angel walks the walk—with 58,696 Twitter followers (including moi!) and counting. These days it really is about building a brand, on top of having major posing and runway strutting skills.
A killer sense of humor adds to the cachet, too, and Karolina has loads to spare. Of course, goofing off while outfitted in a chic two-toned sorbet suit by Reed Krakoff and a hot pair heels can't hurt, either. (Stay tuned for what the other girls and Nigel will be sporting, too ...)
"All the models that are emerging have personality," Karolina also shared with The Daily Telegraph. "It's [Twitter is] a way to get yours across."
Hear that contestants? Better get those tweeting skills in shape for the competition.
[Photos: Walter Sassard for Oxygen Media]