A 49-year-old Alabama man has live-streamed his suicide on Facebook this week.
According to TIME, James M. Jeffrey of Robertsdale shot himself in the head with a rifle on Tuesday. His death was streamed on Facebook Live.
Anthony Lowery, assistant chief deputy with the Baldwin County Sheriff's Office, said the video had more than 1,000 views, according to USA Today.
"This was a first for us," Lowery told USA Today. "I hope this isn't a trend starting. It's one thing to commit suicide. It's another thing to victimize other people."
According to Alabama.com, Jeffrey was in the middle of a breakup with his girlfriend.
The incident follows a string of international violence on Facebook over the past week. On Easter Sunday, an Ohio man fatally shot an elderly man on Facebook Live. On Tuesday, Thailand resident killed his 11-month-old daughter on Facebook Live before committing suicide.
Last month, Facebook announced that they have plans to integrate real-time suicide prevention tools into Facebook Live. They also stated they will add live-chat support options from organizations such as the National Suicide Prevention Lifeline and the Crisis Text Line.
"We have a lot of work and we will keep doing all we can to prevent tragedies like this from happening," Facebook CEO Mark Zuckerberg said at speech last week.