Rihanna Is Fashion Week's Most Tweeted About Designer

Rihanna beats Kanye West for the crown.

By Sowmya Krishnamurthy

The winner of New York Fashion Week is....Rihanna. The singer and her Puma collection were the most tweeted about topics during the week, besting out established designers and even Kanye West.

According to High Snobietythe most popular designers mentioned on social media were: 1) Puma (@puma) 2) Kanye West (@kanyewest)  3) Malan Breton (@Malanbreton)  4) Tommy Hilfiger (@TommyHilfiger) and 5) Coach, Inc. (@Coach). Not even Kanye's series of Twitter rants and star-studded show at Madison Square Garden were enough to drown Rihanna's loyal Navy. The singer also killed it compared to supermodels and celebrities. Rihanna (@rihanna) beat out Gigi Hadid (@GiGiHadid), Kendall Jenner (@KendallJenner), Lady Gaga (@ladygaga) and even social media maven Kylie Jenner (@KylieJenner).

It's no surprise. Rihanna has been continuosly promoting her Fenty x Puma collaboration on social media. In addition to attendees live-tweeting, the show itself was also streamed on Periscope.

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