Andrea Newberry is ushering in a new wave of apparel, and the anti-public breastfeeding idiots aren't going to be happy about it.
It's called Leche Libre, "an edgy brand of urban apparel which empowers women to confidently breastfeed in public shame-free with effortless style." Each piece is designed with either concealed or visible zippers down the bust for easy access - all while remaining stylish and effective. The Kickstarter campaign just surpassed its $20,000 goal, and there are still 23 days left!
Newberry explains the popularity with simple facts.
"In a Facebook survey of over 500 breastfeeding moms: 90% of the women polled wanted breastfeeding specific clothing but only 15% of those women actually bought them. #1 reason for not purchasing breastfeeding accessible clothing? Lack of stylish options."
Newberry, a fashion designer and mother of two, is on a mission to provide stylish and functional attire for all mothers.
Not only is she promising comfort and easy access with hidden zippers, but her clothing is also "ethically manufactured in the USA to empower women on both sides of the transaction." You can breastfeed guilt-free!
The dresses and tunics run from size 0-14 and the sweatshirts from S-XL, with a choice of five different colors.
Watch below to find out more about the brand. You still have time to buy one for yourself or a friend by supporting Leche Libre here.
[Photos: Leche Libre]