Demitra “Mimi” Roche, who left a lasting impact on Oxygen viewers with her appearance on "Bad Girls Club," has died at age 34, her colleague and friend said.
Record producer Vince Valholla shared the news of her death on Twitter and Facebook Wednesday. Valholla employed Roche as vice president of artists and repertoire for his company Valholla Entertainment, Deadline reported.
Roche's cause of death is not immediately known. Valholla said in a tweet that her death was "out of the blue."
She maintained an active Instagram page but her latest posting was on July 11.
"I’m at a loss for words. Don’t know what to say. Mimi was kind to everyone she came across. She was big dreamer and was a part of our Valholla family. I’m heartbroken by the news of her passing," Valholla wrote. "There’s probably not one person who would have something negative to say about her. We lost a beautiful soul," he added in a follow up tweet.
Roche was perhaps best known for her role in season 8 of "Bad Girls Club" in 2012 — where her nickname on the show was "The Miami Maverick." The reality show "Bad Girls Club" documented the confrontations and drama between seven women living together in a luxury mansion.
In an interview with the outlet Flashmag back in 2012 and ahead of the "Bad Girls Club" season premiere, Roche spoke about her dreams of working in A&R for a record label.
"I'm going to continue working on my A&R goals but I've also found a new appreciation for media work such as correspondence, so I have been formulating some ideas on how to break into that as well," she said in the interview.
Roche’s friend Ashley Colon also memorialized her in a Facebook post.
“I just wished you a happy birthday then the next day this is what I see. 2020 is def the year of appreciating your loved ones, hug them tight, tell them you love them as life is clearly way too short. Some of you may know her from ‘Bad Girls Club’ but I knew the real her," she wrote.
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