Nike Put A Plus Size Model On Instagram And People Are Freaking Out

Paloma Elsesser has everyone talking.

By Sowmya Krishnamurthy

Nike has everyone talking with its new Pro Bra campaign that features a plus-size model. The sportswear giant highlights Paloma Elsesser in a sports bra and people are freaking out.


Many applauded Nike for embracing a real woman with curves. "Wow, really glad you've included a full size woman. love it," captioned one fan on the Instagram image. Others chimed in: "The reason why I will always and forever love NIKE !!!," "Beautiful!" and "Thank you for the REAL ad."

Paloma shared her thoughts on fashion and being confident in an interview as well.  "I always think practically and adaptively when it comes to clothes. I want to be able to be in any situation and feel confident in my outfit," she says. "The way to do that, for me, is fusing comfort and style. In my eyes, comfort is style because it is all in how you wear it and what you pair it with."

What do you think of Nike's new model?


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